Updated Menu: Deluxe Tapioca

With this project we are reimagining a menu for an actual restaurant. We will be reorganizing the layout and giving the menu and brand new look while keeping it’s brand identity intact. For this project I looked at the 3 restaurant that I often visit them being Deluxe Tapioca, China House Restaurant and Jack in the Box.

In the end I selected Deluxe Tapioca as my restaurant
Deluxe Tapioca is a small shop located in Huntsville Texas. They sell different varieties of Asian food and drink, from Pho to Pad Thai to Milk tea. Their target audience is young adults who enjoy Asian food.

For the redesign I want to make the shop and the menu more cohesive with each other by adding in the lime green and teal of the store’s interior. I also saw their logo containing the element of bamboo which I think would also help to incorporate the brand better.